New PCO chief Ruiz: ‘The people need to know the President’s great public programs, services, others’

New PCO chief Ruiz: ‘The people need to know the President’s great public programs, services, others’

NEWLY-APPOINTED Presidential Communications Office (PCO) Secretary Jay Ruiz said that President Ferdinand “Bongbong” Marcos Jr. has already ordered him to provide the people the accessible informations when it comes with the government programs and services. 
Ruiz, who spent two decades in broadcast journalism primarily with ABS CBN, also expressed his gratitude to the President for the trust and confidence given to him after choosing him to lead the executive’s communication office. 
“First of all, it’s a great honor to serve the President and the nation with this given responsibility. My priority though as instructed by our President is to let the ordinary people to know all government programs that help the people,” Ruiz said. 
“The ordinary people should know all of it first before anything else.”
The former researcher and writer for ABS CBN’s TV Patrol and longtime field reporter vows to fight massive disinformation and spreading of fake news, citing that spreading of lies have no place for our country. 
Aside from that, Ruiz added that his appointment signals a strategic shift towards a more media-savvy and politically attuned communication approach, reinforcing the Marcos administration’s commitment to engaging the public through clear, transparent, factual, and impactful messaging.
“We really need to be true at all times. We will not tolerate such lies, we need to fight fake news all the time. So the PCO will enhance its role in providing clear, precise,’informative and educational information for the public,” Ruiz added. 

“I’m encouraging everyone to be on the side of truth.”
Not only as a broadcast journalist, the University of the Philippines (UP) Bachelor of Arts in Speech Communications graduate has strong expertise before in political and business communications, managing public relations strategies for high-profile political figures and organizations. 
“We, at the PCO, will bridge the gap between the administration and the Filipino public to ensure transparent, credible, and effective government communication with my vast knowledge and experience in the media, public relations, and governance,” Ruiz said. 
He thanked ex-PCO Secretary Cesar Chavez for helping him in the job transition last week.
(✍️admin Roy Tomandao)

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